Evaluation: Task 4

Who Would Be The Audience For Your Media Product?



Target Audience Profile

Name: Joe Chamberlain
Age: 17

Gender: Male

Occupation: High Grade Student 

Lifestyle: Social goes to parties, quite wealthy, shops allot and listens to music

Ambitions: 

• to have a job in the media but really wants to be a manager of an magazine company
• Live in London
• Have multiple homes

Likes: 

• towns and shopping centers 
• music to be shared 
• Parties 
• Individuality 
• Socializing (eating out ect)
• Opinionated people
• Looking and sounding up to date
• Technology 

Dislikes: 

• messy people
• Fake people (people that hide allot of what they think)
• Unreasonable people 

Musical Preferences:

• pop music 
• Less mainstream music 
• dubstep 
• not affraid to go against the grain and listen to music that other people (peers) dont like

Media Consumer Habits:

• magazines 
• Social networks (blogs, twitter, facebook ect) 
• Uses the internet regularly 
• Downloading music 
• Owns iPod 

This is how i would feel my audience would spend their

time when thinking about media.

Disposable Income 

• spends money on clothes and shoes
• shops in H&M, Topman and Wellgosh
• likes to wear brands 
• shoes is a big part (Nikes)
• shops in towns and online to find a bargain

Hobbies

• go out with friends to cinema, eat, town
• watches movies